Bram Lohman

Online grocery shopping platform & app

Build a complete online grocery platform that predicts and places the customers' next order.

Defined the vision, direction and technology of the startup and online platform. Guided team through crunch-time to a first release followed by frequent mini-releases, pivoting when needed to ensure the best market fit. Introduced analytics to make decisions based on data instead of gut feeling.

Reduced first release to absolute minimum to meet tight release deadline.